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04/03/2017

Fresh Times 1 - 2017

The Fresh Times collects fun promotion initiatives in the fruit and vegetable sector. It wants to encourage good ideas and spread best practices. In this edition, you can find the following initiatives:

  • Note from the editor: An apple a day…
  • Germany: And at the beginning, there was the apple..
  • U.S.: “Apple for Education” gathers intelligence…
  • Italy & Europe: Apple goes sports
  • Germany: Also retailers can contribute to the good life
  • The Netherlands: When Taylor Swift and Zlatan Ibrahimovic…
  • Chile: Is building on a fun factor
  • France: Do you have asparagus already among your Top 5 Facebook friends?
  • India / Belgium: When Bollywood meets Belgium pears
  • U.K.: News from Peas Please!
  • U.S.: Make the lunchbox great again…

If you have information about exciting promotion campaigns all over the world, please send it to the Freshfel secretariat so that we can share it.

To view or download the full document, please click here

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